Control your online image

Ideas for Your Business: 22 Ways to Use Your Own Custom Designed Website


benefits




1. Give your business 21st Century legitimacy.
Websites are no longer optional. Customers, prospects, suppliers - everyone expects you to have your own website.

2. Cheap market research
Traditional market research can cost thousands. But we can get good data from prospects, customers, partners for a small fraction of that cost with easy-to-use online surveys and other customer feedback devices. Find out what your customers and prospects are thinking. Find out now with your own custom designed website.

3. Test market something new.
Want to launch a new product or service? Use your own custom designed website to gauge interest and make refinements instead of making expensive mistakes.

4. Find the pulse and stay ahead.
When your market changes, you can be ready instead of playing catch up. How? Now it's easy to track customer comments with your own custom designed website.

5. Open international markets.
What once cost hundreds of thousands of dollars can now be done in a few hours online. Depending on your business, you may find that your best customers are in Singapore or New Zealand. Your own custom designed website makes it possible for you to connect with these markets.

6. Brand your company.
With your own custom designed website, you can post it the way you want it. You're never locked into someone else's format, and you can change it any time.

7. Save time.
Constantly re-explaining your expertise, your fees, your policies, your decisions? Your custom designed website can handle a lot of that for you. Educated prospects and customers makes your job easier.

8. Tell your story.
Testimonials, news, events, hours, schedules, new initiatives and more can be easily added to your own custom designed website.

9. Reach the media.
Tell your story the way you want it told. You can set up a media kit at your own website and update it any way you want.

10. Cut costs.
To reach your market with a full color brochure could easily cost thousands in printing and postage costs alone. The brochure could be obselete in a year, a month or even a week. Then you would need to start over. Your own custom designed website is the cheapest way to keep full color images and all the information you desire in front of your market 24/7.

11. Stay up to date.
Printed information quickly gets stale. But spoilage isn't a problem when you have your own website. Time sensitive and rapidly changing information are easily handled online. 

12. Get paid now.
With your own custom designed website you can: Accept credit cards and other payments online, even if you don't have a merchant account. Accept payments from almost anywhere in the world. Receive installment payments and set up subscription payments. E-commerce made easy.

13. Save money and increase productivity.
When your own custom designed website is answering frequently asked questions 24 hours a day, you don't need to pay staff to do as much of that for you. That frees your people to be more productive.

14. Open a new line of communication.
Many customers prefer going to the web for information about you. Many people would much rather visit your website than call your toll free number.

15. Create a new hiring tool.
We can create tools to help you recruit, screen and evaluate potential employees.

16. Add a profit center.
With your custom designed website, you can create an income supplement or a whole new profit center with such tools as drop shipping, parts sales, joint ventures and the list goes on. By working with other vendors, you can be perceived as a "one stop shop" even when you farm out many of the details to others.

17. Post coupons. Allow customers to order gift certificates.
Create excitement for your website and for your business by posting website only specials only available for a short time.

18. Educate the public.
Offer online training, courses, eductation, information. Publish e-newsletters (ezines) for free or fee.

19. Give customers, members or employees remote access to selected confidential information with password protected access.

20. Build a community.
Make connections and serve your customers with your own custom designed website. Build customer loyalty.

21. Reach new markets.
Combine a mailing or advertising campaign with your own website's online marketing efforts.

22. Control your online image with your own custom-designed website.
Your business image is an important part of your success. Your site should look the way you want it to look. It should be you, not some cookie-cutter template.

Here's an easy way to get in touch with me to start telling me about the project you have in mind.

Tell me about the kind of work you need done (e.g., "first website for my start up accounting service" or "website makeover" or whatever).



If you have an existing website, what is the web address?



Your name


Business or organization name



I will contact you to get the additional information I need to develop your proposal. Best way to reach you
Email – please include:


Phone:


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Mail – please include street, city,state, zip:





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Copyright © 2008 Dwight A. Clough
Web4us2.com, 1223 West Main Street #228, Sun Prairie, WI 53590 USA